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Wed, 07 Oct 2015

Motorcycle News Dealer of the Year Award Winners - Lind Motor Group

The Lind Motor Group are the 2015 Multi-Franchise of the year award winners for the London and East region. In the motorcycle industry Lind currently operate four Harley-Davidson® stores in GuildfordNewmarketNorwich and Reading plus a BMW Motorrad Centre in Norwich.

Lind, a family owned and operated business has been a well renowned name in the automotive industry in the East and South East of England since 1992, but since opening their first Harley-Davidson® store and BMW Motorrad Centre in Norwich in 2008 the group have gone from strength to strength, recently opening a brand new H-D® store in Reading and purchasing the world famous ‘Black Bear’ store in Newmarket.

Led by a young, enthusiastic and driven Owner and Managing Director, Russ Dacre MBE; Lind are keen to ensure that they are at the forefront of the competition, at the very top of customer satisfaction survey results and provide a service that is second to none.

Russ Dacre MBE said: “I am extremely delighted that Motorcycle News has awarded us as the best Multi-Franchise Dealer Group in London and the East. This is a fantastic achievement for our business, which reflects the hard work and effort demonstrated by our passionate team and of course the dedication and support from our loyal customers”.

To qualify for consideration for the award, dealers must demonstrate innovation, first class customer care, regular customer activities and dealer development. For those regular readers of MCN, you will have noticed that over the last 12 months Lind have certainly demonstrated innovation with their on-going marketing campaigns and exclusive offers, regular customer events and of course the opening their brand new Harley-Davidson® dealership in the heart of the Thames Valley.

Why not pay a visit to one Lind’s state of the art showrooms, whether you’re in the market for a new motorcycle or not, you can be assured of a warm welcome, it’ll also give you a flavour for what sets them apart from the competition.

The next event hosted by the Lind Motor Group will be ‘Bike Night’ at the Reading Harley-Davidson® store on Thursday 29th October. Bike Night is a fantastic social event for motorcycle enthusiasts, it’s a get together from 18:30 til late with live music and a BBQ. You don’t have to be a Harley® rider to join in the fun, everybody is welcome and as the last one of the season, we’re certain it’s going to be packed so make sure you get there early.