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Mon, 12 Jan 2015

The Battle Commences For The Title: King of Custom

Have you ever wondered what might happen when 31 of the best Harley-Davidson custom shops compete against each other? Well sit tight, you're about to find out! 

Across the UK and Ireland there are 31 Harley-Davidson dealers competing to build the ultimate affordable custom bike to win the title 'Kings of Custom'. Two of our dealerships 'Guildford Harley-Davidson' and 'Black Bear Harley-Davidson, Newmarket' will fight it out against the rest of the UK dealer network to produce the ultimate Dark Custom ride. 

Harley-Davidson® dealers have been responsible for some of the most inspiring custom Harleys known to man; from customer dream rides to bikes built specifically for competitions and their resulting titles, the variety is incredible. The question is: which bike will be the best? Some say it’s the taking part that counts, we say screw that. The gloves are off and we need your support.

Our task set by Harley-Davidson UK is to take a standard Sportster XL 1200X Forty-Eight® and throughout January and turn it into something bespoke, personal and totally awesome, without spending thousands and thousands of pounds! Once built, we'll be submitting both our works of art into a national competition, against 29 other distinct and unique Forty-Eight's. 

Between 9th February & 1st March, you, along with the rest of the UK public will be able to vote for your favourite customisation to crown the true Custom King! We hope of course, you choose one of our bikes, the plans we have do look pretty awesome! Details of how you can vote will be announced very soon, but in the meantime, keep checking here at, alternatively on our group Facebook or Twitter pages, where you'll also find updates and pictures of our progress!